Modloft: Studio
Brand Identity and creative asset production


The Mission
Modloft is launching an innovative B2B program catering exclusively to our valued partners. This program offers partners access to exclusive floor sample pricing and a meticulously curated selection of high-performing products. The program leverages our data-driven approach to recommend products tailored to each partner's regional market. In addition, partners benefit from online brand promotion aimed at driving increased traffic and sales to their retail spaces.

Key Elements
Program Name: Modloft Studio
Exclusive Floor Sample Pricing, Curated Product Selection, Online Brand Promotion

Solution
The program's art direction will work within Modloft's brand principles. New rendered images created to help B2B partners visualize Modloft in showroom spaces and demonstrate sample vignettes. Program will launch at HPMKT.

Metrics of Success
Strengthen B2B Partner Relationships
Enhance Brand Visibility
Leverage Data-Driven Insights
Render Image Process: wireframe (left), color corrected image (right)
Installation shows the render imagery sample as reference to what inspired the product vignette in the showroom space.
Marketing collateral produced for the program launch at HPMKT.
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